youtube gets ready....

Youtube gets ready to show the premier red carpet experience LIVE on youtube.  Just take a quick look at the screen and see all the information it reveals.

COUNTDOWN on youtube to when the red carpet event is being broadcast = cross media convergence
SONY are the UK distributors
over 30 MILLION views of the trailer so big Audience figures
SOCIAL MEDIA are engaged - live twitter feed, which is cross media convergence and synergy as they are each promoting the other ont his page